If you’re an online retailer, you’re always looking for ways to improve your online commerce to increase conversions and expand your business. Let’s take a look at 5 ways to increase conversions in your online store today.
1. Discounts and Promotions
Discounts and promotions don’t necessarily need to be something you do during the holiday season. They can be a really useful tool throughout the year to help build your customer base, loyalty and of course increase conversions.
Let’s talk about discounts first of all. Discounts can play a crucial role in your marketing campaigns throughout the year and shouldn’t just be reserved for Black Friday or January sales. There are also many forms of discounts you can use depending on the purpose.